My point was not that long play time is better. My point is not that Aion should be EQ. This sentence was overlooked and possibly under emphasized:
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If the game is fun, the leveling process is pretty irrelevant.
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My point is that the audience doesn't know what it wants.
People say they don't want it to take to long to level, yet they want to play an MMORPG that never ends. People say that leveling doesn't mean anything, yet they want shorter leveling time to further reduce it to nothingness. Giving the audience what it wants is like giving the spoiled child candy.
The only reason people want shorter time leveling is because leveling in most games is a grind. Solving the problem is making leveling NOT A GRIND, not making leveling shorter.